New Advisory Service Ensures Investments Don’t Undermine Clients’ Values
Through Prospr Aligned, Kreifels says, he helps “institutional investors across the country make sure that their assets are being managed in a way that is actually aligned with their values.” While that might sound simple, he says, “you would be surprised how many investors are not aware of how asset managers are voting their shares.”

Prospr Aligned advises both clients of private and public investment funds on the best investments they can make, placing the priority of financial returns first, while also ensuring investments are not in contradiction with a client’s values.
Before launching Prospr Aligned, Kreifels headed the State Financial Officers Foundation for 12 years and served as the assistant state treasurer of Kansas for the five years prior.
Kreifels joins “The Daily Signal Podcast” to discuss values-based investing and the unique mission of Prospr Aligned.
Listen to the podcast below: