Just 31% Know What MAHA Means

President Trump’s recent Executive Order promoting production of a common herbicide has drawn sharp criticism from the Make America Healthy Again (MAHA) movement, a group that helped Trump in 2024 and that the political class sees as important to the midterms for Republicans.

  • However, just 31% of voters say they know what MAHA means, including 30% of Republicans and 32% of Democrats.
    • This is another example of topics that are hotly debated political circles that the vast majority of American voters don’t even know about.
    • Still, that number has nearly doubled from 16% in January of 2025.
    • As Napolitan Founder Scott Rasmussen has repeatedly pointed out, the midterms will primarily hinge on the economy.
  • Once told what MAHA means, opinions split on party lines, as 43% have a favorable opinion, and 42% have an unfavorable one.
    • Republicans view MAHA favorably by a 72% to 15% margin.
    • On the other hand, Democrats have an unfavorable opinion of MAHA by a 66% to 20% margin.
  • A solid plurality of voters (43%) say MAHA is equally about Vaccines and Healthy Food, while 31% say it is mostly about one or the other.
    • One in 5 (19%) say MAHA is mostly about Healthy Food.
    • Just 12% say MAHA is mostly about Vaccines.
    • One quarter (26%) are Not Sure.
  • Given a list of options, 41% say Healthy Food should be the primary focus for Robert F. Kennedy, Jr. (Secretary of Health and Human Services).
    • Vaccines come in a distant second at 26%.
    • One quarter (26%) of voters say Kennedy’s focus should be placed on Vaccines.
    • Other voters say Kennedy should focus on Something Else (15%) or are Not Sure (13%).


This data is from a Napolitan News Service survey of 1,000 Registered Voters conducted online by Scott Rasmussen, February 18-19, 2026. RMG Research, Inc., conducted the field work for the survey. It has a margin of error of +/- 3.1.